CarPlay and driving mode: SIMON in the car
How field staff get prepared on the road without looking at the display.
The digital sales ID: trust at the door
Why a verifiable ID is more than a formality in door-to-door sales.
What the hour after work costs your field team
Evening reports are expensive, and they make data worse. A calculation you can do yourself.
Five seconds per door: why logging in door-to-door sales has to be fast
What happens between two doorbells determines data quality in the rollout area.
Making the most of three minutes at the pharmacy counter
How OTC field teams turn short windows in the pharmacy into orders.
Independent retailer or chain store? Why field sales needs to know the difference
Same shelf, different rules: a sales task at the independent retailer, execution in the chain store.
No network in the basement: what offline capability really means
Caching is not enough. What matters in software for technicians.
Complementing the CRM instead of replacing it
Why field sales needs its own workspace and the CRM still stays.
Pilot projects with clear success criteria
How to find out in six weeks whether a field sales app holds up.
Leading without monitoring
Metrics that help teams instead of controlling them.