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Practical know-how for field sales managers.

CarPlay and driving mode: SIMON in the car
Selling and advising

CarPlay and driving mode: SIMON in the car

How field staff get prepared on the road without looking at the display.

4 min read
The digital sales ID: trust at the door
Selling and advising

The digital sales ID: trust at the door

Why a verifiable ID is more than a formality in door-to-door sales.

3 min read
What the hour after work costs your field team
For everyone

What the hour after work costs your field team

Evening reports are expensive, and they make data worse. A calculation you can do yourself.

6 min read
Five seconds per door: why logging in door-to-door sales has to be fast
Selling and advising

Five seconds per door: why logging in door-to-door sales has to be fast

What happens between two doorbells determines data quality in the rollout area.

5 min read
Making the most of three minutes at the pharmacy counter
Selling and advising

Making the most of three minutes at the pharmacy counter

How OTC field teams turn short windows in the pharmacy into orders.

7 min read
Independent retailer or chain store? Why field sales needs to know the difference
Executing and proving

Independent retailer or chain store? Why field sales needs to know the difference

Same shelf, different rules: a sales task at the independent retailer, execution in the chain store.

6 min read
No network in the basement: what offline capability really means
Maintaining, repairing, inspecting

No network in the basement: what offline capability really means

Caching is not enough. What matters in software for technicians.

5 min read
Complementing the CRM instead of replacing it
IT and leadership

Complementing the CRM instead of replacing it

Why field sales needs its own workspace and the CRM still stays.

8 min read
Pilot projects with clear success criteria
IT and leadership

Pilot projects with clear success criteria

How to find out in six weeks whether a field sales app holds up.

6 min read
Leading without monitoring
IT and leadership

Leading without monitoring

Metrics that help teams instead of controlling them.

5 min read